Monday, December 24, 2007

Internet Home Based Businesses Anyone Can Do

3 Internet Home Based Businesses Anyone Can Do
by: Kent Thompson
Copyright 2005 Kent Thompson

If you’re serious about having a home based business, then you need to prepare. The leading reason for a failing home based business is the lack of preparation people commit after they’ve made a decision to start a home based business.

So what kind of home based business opportunity should you take on? Do you want to have an internet-based home business? Millions have done it, are doing it and are earning good livings doing so.

Here are three different kinds of Internet based business models you can try:

1) Be an online retailer for reputable companies. Your home based internet business can give reviews about all the products and services of these companies. Your customers will browse around your website, and then click on to the link. The link will send the customer to the company’s customer service website, which takes care of processing and shipping their order.

Your home based online business website does the marketing, promoting and advertising aspects for these companies. Your commission comes from the proceeds of the sale. You don’t even have to spend money for expensive e-commerce software.

2) You may not be able to bear the pain of separating from your oldest possessions, but how about auctioning these things off? For a minimal entry fee and closing fee, you can put your prized possessions on auction at Ebay or other spin-offs found on the net. This is a virtually free home based business since you don’t pay for web presence. You’ll get traffic since Ebay receives as many as 4 million visitors a day, and you won’t need to worry about your e-commerce software. Plus your small home based internet business stays open even when you go fishing!

3) Sell information. You can start your home based internet business by writing on a subject that you enjoy or are knowledgeable about. If you can do this, then this small home based internet business is for you. Write your e-book and sell it on sites like Ebay.com, ebookAd.com, or Clickbank.com.

These home based internet business are all simple and easy enough to do. You can earn a living on these ideas if you view this small home based business with passion and commitment.

Just remember these home based internet tip:
Constantly fine-tune your marketing strategy and always test new ad copies to see what brings you the most sales!


About the author:
Find out how you can make $1000 per sale in one of the hottest home based businesses! Check out http://RunAdsForCash.com

Sunday, December 9, 2007

What Can You Earn With Adsense

What Can You Earn With Adsense

Adsense Publisher earnings range from less than $1 a day on one website to over $10,000 a day across a network of websites. The reality is that making money with Adsense has very little to do with Adsense and has everything to do with building websites that target and attract a market. Once you've got people, Adsense is made for monetizing them.

Hence, succeeding with Adsense is largely tied to being successful online and requires that you learn and develop your website building, keyword research, niche market finding, copywriting, search engine optimization and link building skills.

The "Take Over The Web" network aims to help you learn all these things.

Saturday, December 8, 2007

7 Small Business Marketing Tips

1. Don't Advertise Like a Big Business
Big businesses advertise to create name recognition and future sales. A small business can't afford to do that. Instead, design your advertising to produce sales ...now. One way to accomplish this is to always include an offer in your advertising - and an easy way for prospective customers to respond to it.

2. Offer a Cheaper Version
Some prospective customers are not willing to pay the asking price for your product or service. Others are more interested in paying a low price than in getting the best quality. You can avoid losing sales to many of these customers by offering a smaller or stripped down version of your product or service at a lower price.

3. Offer a Premium Version
Not all customers are looking for a cheap price. Many are willing to pay a higher price to get a premium product or service. You can boost your average size sale and your total revenue by offering a more comprehensive product or service ...or by combining several products or services in a special premium package offer for a higher price.

4. Try Some Unusual Marketing Methods
Look for some unconventional marketing methods your competitors are overlooking. You may discover some highly profitable ways to generate sales and avoid competition. For example, print your best small ad on a postcard and mail it to prospects in your targeted market. A small ad on a postcard can drive a high volume of traffic to your website or generate a flood of sales leads for a very small cost.

5. Trim Your Ads
Reduce the size of your ads so you can run more ads for the same cost. You may even be surprised to find that some of your short ads generate a better response than their longer versions.

6. Set up Joint Promotions with Other Small Businesses
Contact some non-competing small businesses serving customers in your market. Offer to publicize their products or services to your customers in exchange for their publicizing your services to their customers. This usually produces a large number of sales for a very low cost.

7. Take Advantage of Your Customers
Your customers already know and trust you. It's easier to get more business from them than to get any business from somebody who never bought from you. Take advantage of this by creating some special deals just for your existing customers ...and announce new products and services to them before you announce them to the general market.

Also, convert your customers into publicity agents for your business. Develop an incentive for them to tell associates and friends about the value of your products or services. An endorsement from them is more effective than any amount of advertising - and it is much cheaper.

Each of these 7 marketing tips provides a simple, low-cost way for any small business to find customers and generate sales quickly.

Copyright 2005 Bob Leduc

Tuesday, December 4, 2007

What is Search Engine Optimization ?


What is Search Engine Optimization?
Search engine optimization is the process of achieving top rankings in the search engines for a ***site's most relevant search terms. The most relevant search terms are the phrases that people are most likely to type into a search engine when looking for what the ***site has to offer. These are the search terms that it is essential to rank highly for, and these are the search terms that search engine optimization targets.

The first step is to choose the most suitable search terms for your site. Then allocate one or two of them to each suitable page within the site. One search term per page is preferable, but two per page is not so bad. Sometimes it is useful to split a largish page, that covers several closely related topics or several aspects of a topic, into two or more smaller pages so that a different search term can be targeted on each of them. Matching search terms to a page's ******* is essential.

NOTE: smaller pages are better than larger ones because it is easier to target a search term when there is less **** on the page to dilute the focus.


Search Engine Optimization - the basics
Link structure within the site

An obvious, but sometimes overlooked, aspect of search engine optimization is to make sure that search engine spiders can actually find (crawl) all of the site's pages. If they can't find them, they sure as hell won't get spidered and indexed, and no amount of search engine optimization on them will help.

Some points to note
 Spiders can't see links that are accomplished by ********** so, as far as search engines are concerned, they don't exist. Don't use them if you want spiders to follow your links.
 Google won't spider any URL that looks like it has a Session ID in it, so URLs with longish numbers in them must be avoided. These are usually dynamic URLs.
 Make sure that all pages link to at least one other page. Links to pages that don't link out are called "dangling links".
 It is good to structure the internal links so that targeted search terms are reinforced. E.g. organize the links so that a topic's sub-topic pages link to the topic page with the right link **** (see below), and vice-versa.
Off-page elements

Link ****
some link ****
This is one of the two most important elements for good rankings. The link **** can be on pages within the site or on other sites' pages. Either way, it is important. The target page's main search term should be included in the link ****. When possible, don't use identical link **** for every link that links to a page, but do include the target page's main search term in the link ****.


Google attributes link **** to the target page - as actually being on the target page, and it treats it's pseudo-presence as being an important element of the target page. Links carry even more weight if the **** around them is concerned with the target page's topic and search term(s).
On-page elements

The Title tag
some title words
This is second of the two most important elements for good rankings. Make sure that the page's search term is contained in this tag, and place it as near to the front as is reasonable, whilst ensuring that it reads well. There's nothing wrong with placing the search term up front on its own, followed by a period; e.g. "Pagerank. Google's PageRank and how to make the most of it". The target search term is, of course, "PageRank". Obviously each page's Title tag should be different to the Title tags on the site's other pages.


The De******ion tag
<**** name="de******ion" *******="a nice de******ion">
Some search engines, such as Google, don't display the De******ion like they used to do but, even so, it should still be included in each page for those engines that do, and for the odd times when even Google displays it. Write an appealing de******ion for the page and incorporate the page's search term into it at least once and, preferably, twice. Place one instance of it at the start or as near to the start as is reasonably possible.


The Keywords tag
<**** name="keywords" *******="some keywords">
The words in the Keywords tag were never treated as keywords by the search engines; they were treated as **** on the page. The tag isn't as effective as it used to be but there is no reason to leave it out. So put plenty of relevant keywords into the tag and include the search term once at the front, and a second time further along the line. There is no need to seperate keywords and keyphrases with commas, as is often done, since the engines ignore commas.


The H tag
some heading words
"n" is a number from 1 to 6; the biggest heading size being 1. H tags are given more weight than ordinary **** and, the bigger the H size, the more weight it receives. So include the target search term in H tags at least once on the page, and two or three times if possible. Also, place the first H tag as near to the top of the page as possible.


Bold ****
Bold **** is given more weight than ordinary **** but not as much as H tags. As much as is reasonable, enclose the search term in bold tags when it appears on the page.


****
Use the search term as often as you can on the page whilst not detracting from the page's readability. Make sure that you use the term once or twice very early in the page's **** **** and as often as possible throughout. Reword small parts, and even add sentences, to make sure that the search term is well represented in the ****.


In all probability, each word in the search term will be found on the page seperate from the search term itself. This is good. In fact, if they are not there on their own, add a few of them through the page.

Alt ****
some alt **** which is displayed on mouseover
Include the search term in the alt **** of all images on the page. Keep in mind that some systems such as Braille readers and speach synthesisers use the alt ****, so you might want to make them usable whilst including the search term.


Summary
·Select your main search terms.
·Allocate each search term to a suitable existing page. Split some pages if necessary.
·Organize the internal linkages and link **** to suit the target search terms and their pages.
·If possible, organize links from other sites to suit the target search terms and their pages.
·Organize all the on-page elements to suit each page's target search term.
·Sit back and watch your rankings improve!